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AT&T upgrades U-verse Total Home DVR
MUMBAI: US telecom major AT&T continues to expand the ways in which its IPTV service U-verse TV customers can control and watch their TV shows.
AT&T has announced the launch of new AT&T U-verseTV Total Home DVR features which give U-verse customers the ability to pause and rewind live TV on any U-verse receiver in the home.
Most DVRs today control only the TV they‘re connected to, and other multi-room DVRs only allow consumers to record and play back shows on other TVs. However, with AT&T U-verse Total Home DVR‘s latest enhancements, customers can control, record and play back shows on non-DVR TVs and pause or rewind live TV shows from any room in their home, even when the DVR is connected to a different TV.
The new features are currently available in Mobile, Ala., and Grand Rapids, Mich., and are rolling out on a market-by-market basis to all U-verse TV customers over the next few months.
AT&T Mobility and Consumer Markets VP of video services Jeff Weber said, “We‘re taking our award-winning Total Home DVR service one step further to bring customers an even better DVR experience. Whether it‘s the number of shows you can record at once, how you programme your DVR, or the ability to watch your favourite shows on any TV, online or away from home – we‘re delivering a better DVR experience, and these new Total Home DVR features are just the latest example.”
AT&T was the first provider to introduce the ability to watch recorded shows from a single DVR on any connected TV in the home when it launched AT&T U-verse Total Home DVR in 2008. U-verse Total Home DVR lets you record up to four shows at once on a single DVR, record and play back your shows in any room, schedule and manage recordings from any room in your home, and more.
These latest enhancements are examples of how AT&T U-verse is mobilising the DVR experience. Customers can manage recordings on any connected TV in the home and across devices with U-verse Mobile and U-verse Online. With U-verse Mobile, customers can schedule and manage DVR recordings, browse the U-verse TV program guide, view programme descriptions, and, on qualifying smartphones, download and watch many hit TV shows, and even stream some shows.
U-verse Online is AT&T‘s entertainment website which lets consumers watch more than 100,000 titles of TV shows, movies and video clips on the PC, and gives U-verse TV customers the flexibility to schedule and manage DVR recordings. If one is away from home and want to see which recordings are also available to watch on U-verse Online, one can select “My U-verse DVR” to see the episodes and movies that are available to watch instantly on the site.
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
