It has emphasized the importance of health through a seven day Yoga Challenge.
The channel rolls out a new campaign to celebrate the inner strength and uniqueness of odia women.
Zee’s Rahul Johri congratulates BCCI for running an efficient and transparent e-auction.
The TV Adex should have grown by 10 per cent over the previous year so far.
The regional channel has a slew of plans including new IPs, original content etc.