MUMBAI: Asset Management Ventures, a new venture of the Sanjay M. Lal-led Assetz FZC, has bagged the rights to manage cricketer Yuvraj Singh’s entire brand portfolio....
MUMBAI: Birla Sun Life Insurance (BSLI) has launched a new 360 degree campaign continuing with its strategy to provoke mass India into realising and appreciating the...
MUMBAI: Puma, the global- sport- lifestyle brand, has roped in Indian cricket team all rounder Yuvraj Singh as their brand ambassador. Singh will now be the...
MUMBAI: The cricket World Cup is eating into the share of the other popular genres including the Hindi general entertainment channels, reinforcing the mass reach that...
MUMBAI: Lycra MTV awards is schedule to take place on 15 October. In its second year, with 18 awards across 12 categories honouring ‘style’, the style...