Google says most viewers watch matches on TV but engage with sports on their phones
Data says only 40 per cent of cricket consumption is live while catch-up searches are six times higher
Former Google and YouTube Shorts lead takes charge at new media giant
Senior leaders from Google, Flipkart, CRED and others join as platform bets on personalisation and scale
MUMBAI: India’s film marketing script is getting a rewrite, and this time the loudest voices are not celebrities but creators. From memes and reactions to reels...