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TAM Sports data shows film stars dominate IPL advertising with 61 per cent share over athletes
The tyre giant is backing one of Indian cricket's brightest young stars, deepening a sporting association that goes to the heart of its brand strategy
#WorldTakeNote film backs performance over hype as brand pushes AI-powered smartphone.
Mumbai: The Indian Sports Honours (ISH) returned for its fifth edition. This year’s ceremony will be broadcast on the Star Sports Network & Disney+ Hotstar on...
Mumbai: Games24x7, India’s most user-centric, scientific, and innovative online skill-gaming platform, onboards cricket prodigies Rinku Singh and Yashasvi Jaiswal as new brand ambassadors for My11Circle, a...
