MUMBAI: In the marketing industry, digital era is not something being anticipated but a reality that has arrived and the way one interact with digital content...
MUMBAI: When talking of marketing campaigns we often come across the term ‘on ground activation.’ While at a rudimentary scale, it’s how a brand markets itself...
MUMBAI: YouTube has trained its eyes on the next big thing in the digital video space – Virtual Reality (VR). The video network has added two...
MUMBAI: In the advertising world, every agency is pushing the bar in order to give the best to clients by using highly efficient creative tools. However,...
