With 5G, brands can use AI, VR, & AR approaches to communicate with consumers faster.
Web 3.0 and AR & VR are being touted as a game-changer in modern marketing.
Advertisers & publishers are likely to build new streaming media formats with better capabilities.
Brands and creators are beginning to leverage the metaverse to capitalise on consumer interest.
It is seeing an uptick in demand for real-life experiences from consumers.