The campaign focuses on JioCinema’s Connected TV proposition for the TATA IPL 2024
This shift follows the merger of Viacom18 and Star India through a joint venture.
We invest in content to deliver high-quality cinematic storytelling to our customers.
This session explored transformative dynamics and enabling policies for an industry in upheaval.
Moloco's ad tech served billions of IPL 2023 impressions to 32M plus concurrent users.