MUMBAI: Comcast is now the second-largest advertiser in the US behind Procter and Gamble. Kantar Media said that Comcast spent $1.7 billion in ads on consumers...
MUMBAI: The growth of the US Internet Protocol Television (IPTV) market continued to decelerate in the fourth quarter of 2012, due to the impact of Hurricane...
MUMBAI: The ferocious growth of the digital medium notwithstanding, television continues to hold the lion’s share of ad dollars and consumers media time in the US,...
MUMBAI: Broadcast networks in the US continued to stumble despite humble gains in advertising spends on television as a whole. During the first half of 2011,...
MUMBAI: “We are the Broadband company.” That is the message that US telecom major Verizon wants to send out to consumers and the industry. At...