Ipsos survey finds 94 per cent urban Indians following tournament; 54 per cent prefer Zee5
Brands tap TV and OTT inventory as 48 teams prepare for 104 matches in 39 days
German football league to stream on Zee 5 and air on Unite8 Sports from 2026-27 season
MUMBAI: Football has just done for Zee Entertainment what eight years of trying could not. The broadcaster has hit a record network share of 20 per...
How a low-cost, high-reward football strategy aims to disrupt India’s cricket-dominated media landscape.