Mumbai: The rising inflation is playing a spoilsport for the television segment currently, impacting its revenue as advertisers are cutting down the marketing spends. The impact...
Mumbai: In the 18 months post-lockdown, Star TV network has emerged as the top broadcaster with over 30 per cent network share and strong growth across...
Mumbai: The committee on TRP ratings formed by the government has pushed for the formation of multiple rating agencies in competition to Barc India, and recommended...
Mumbai: The Maharashtra Cable Operators’ Foundation (MCOF) has written to the chairman of the Telecom Regulatory Authority of India (TRAI) and minister of information and broadcasting...
Mumbai: The twin conditions introduced in the New Tariff Order (NTO) 2.0 seek to ensure that broadcasters do not engage in “perverse pricing”; that consumers do...