Mumbai: The ever-changing digital ecosystem has altered the game of advertising and marketing as we once knew it. Digital marketing has developed into a significant platform...
Mumbai: Leaders from different digital domains, spanning publishers, marketers, new age digital companies, and creative and media agencies, gathered on 26 August at The Advertising Club’s...
Mumbai: The pandemic era which we passed through has seen an interesting shift in consumer behaviour towards small businesses and homegrown brands. This has fueled the...
Mumbai: The landing page is the first channel where the TV viewer lands when anyone turns on the set-top box, which has become a bone of...
Mumbai: Times Network’s news channel Mirror Now recently revamped its branding and unveiled a new visual identity and content format. The channel has also overhauled its...