MUMBAI: Move over, legacy media. In today’s scroll-happy world, social influencers are the new empire builders — and India is leading the charge. According to The...
MUMBAI: NDTV is placing its bets on silicon rather than scribes, announcing the formation of a dedicated artificial intelligence team to shake up its digital media...
MUMBAI: Turns out scrubbing up well isn’t just for laundry, it’s a winning formula for gaming too. Pokkt, the mobile marketing arm of Anymind Group, has...
MUMBAI: It’s not every day that adtech and the auto world go full throttle together but this partnership is clearly built for speed. Adcounty Media has...
MUMBAI: Omnicom Media Group (OMG) has consolidated its global influencer marketing capabilities under a single brand—Creo—to deliver a consistent, data-led approach to clients across markets. This...