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MUMBAI: One of the ways for an American broadcaster to tap into the rich pockets of the non resident Indian is cricket. Realising this US pay...
MUMBAI: Localisation is the name of the game as sports broadcasters seek avenues outside cricket to build up an audience. Earlier this year ESPN Star Sports...
MUMBAI: Sony Discovery is carving out a powerful distribution bouquet. Its latest prize catch: Ten Sports. The distribution deal is for five years. SET Discovery and...
MUMBAI: Ten Sports announced an agreement with News Corp controlled digital television platform DirecTV to offer live action from each and every international cricket match played...
MUMBAI: Ten Sports has acquired the telecast rights for the US Open, adding a further property to its tennis programming. The sports channel already has the...
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