Traditional media declines 21 per cent as ratings uncertainty weighs on ads and content spending
Company posts fifth straight quarter of revenue growth; H1 consolidated revenue up by 10 per cent to Rs. 1,061 crores
TAM AdEx report finds celebrity ads down 17 per cent in Jan to Sep 2026, with film stars commanding 65 per cent of the share
Senthil Rajan outlines policy reforms, streamlined film and live event permissions, and a push for globally successful Indian IP
MUMBAI: Television advertising in India is entering a new regulatory phase as the long-standing 12-minute advertising cap has been withdrawn following years of regulatory scrutiny and litigation....