Mumbai: Tata Sampann has launched a new campaign called # JaiseNatureNeBanaya, which features Bollywood actor Manoj Bajpayee in a TV commercial. Crafted by Ogilvy, the campaign...
Mumbai: Location-based targeting or geo-targeting has increasingly become an important tool in the marketer’s toolkit to deliver the right message to the right audience at the...
Mumbai: There’s a lot of content available to consumers that is vying for their attention. Brands are finding it difficult to leave a deeper mark on...
Mumbai: Tata Consumer Products (TCP), the consumer products company uniting the principal food and beverage interests of the Tata Group under one umbrella, has awarded its...
NEW DELHI: Tata Consumer Products (TCP) has roped in Deepika Bhan as the new president of the company’s packaged foods division in India. The appointment will...