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Mumbai: Polycab, a cables and wires company, has launched their first television campaign with the promise of ‘Safe raho. Save karo’. With this campaign, the company...
MUMBAI: Taproot India chief creative officer and co-founder Santosh Padhi will be joining the annual Adfest event as jury president for the Design Lotus and Print...
MUMBAI: The Advertising Club (Bombay) has announced the final shortlist of the case studies of Effie 2012. Ogilvy & Mather leads with 30 shortlisted entries, followed...
Mumbai: Marico‘s Set Wet has launched a new advertising campaign created by Taproot India. Taking a ‘slice of life‘ from the young consumers, the new ‘Envy‘...
MUMBAI: Mumbai Mirror, daily tabloid from Bennett Coleman & Company Ltd (BCCL), has launched a new campaign that has been conceptualised by Taproot India. The objective...
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