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MUMBAI: Ratings measurement service Tam is in expansion mode. Earlier this month it came out with an Elite Panel for Mumbai and Delhi. The aim is...
MUMBAI: It has taken quite a while but media research agency Tam has finally got its Elite Panel up and running. This latest value addition for...
Spatial Access Solutions managing partner Meenakshi Madhvani, while reviewing the predictions she made last year as to what the critical drivers in the television and media...
MUMBAI: The leap theory has delivered yet again for India’s lead Hindi entertainment channel Star Plus. The channel’s second biggest show Kahaani Ghar Ghar Kii’s generation...
MUMBAI: Two years after launching its television ratings service in the country, Audience Measurement and Analytics (AMA) has announced that aMap, which provides data on overnight...
