Bowing to a long-standing demand from the industry that there should only be one rating system, market research agencies AC Nielsen’s TAM Media Research and ORG...
It’s been 10 days since business channel CNBC India, part of the Sony bouquet, “broke” a story that it had the complete lists of all the...
ORG MARG and TAM Media Research today issued releases responding to industry concerns about the credibility of the ratings systems they have instituted: ORG MARG: 1)...