Jul-Sept’23 observed a de-growth of four per cent in TV ad volumes compared to Jul-Sep’22.
Jul-Sept’23 saw a one per cent rise compared to Jul-Sept’22 in the GEC genre.
During Jul-Sept’23, cars ascended to first position with five per cent share of ad volumes
ICC World Cup'23 witnessed indexed growth of 17 per cent from all matches.
The top 10 sectors together added 89 per cent share of ad volumes in Jul-Sep’23.