MUMBAI: The TV ratings saga in India has got a new twist, if Network18’s Storyboard18 is to be believed. According to an unconfirmed report filed with...
Mumbai: Ad volumes of real estate category on television rose by 68 per cent during January-May’22 over January-May’20, while the growth was 42 per cent more...
NEW DELHI: Covid2019 impacted nearly every genre on television apart from news. Unlike other genres, news channels saw a meteoric rise in viewership for a variety...
NEW DELHI: The broadcasting industry had already been reeling under the impact of the Covid2019 pandemic when the Mumbai police came down on it, hard. On...
NEW DELHI: TAM Media Research has launched CRISP (Consumer Reviews & Influencer Sentiments for Brand Performance) -a robust, intelligence analytics tool to help decode consumer sentiments...