MUMBAI: Tiering is coming to the OTT ecosystem in India. AVOD, SVOD, premium SVOD is the direction it seems to be taking. Following in the footsteps...
Hotstar will account for more than 20% of online video advertising in India in 2019
Digital media is set to overtake filmed entertainment this year
Pay-TV households are declining globally
Mumbai : Carrying on with its winning momentum, Publicis Capital has bagged the creative mandate of ZEE5 India, India’s fastest growing OTT platform. The agency will...