Tournament reaches fans across six markets through YouTube, CTV and OTT platforms
New sports network launches four channels to stream cricket, football and more action
The two companies have completed a sprawling outreach campaign across Uttar Pradesh and Madhya Pradesh, targeting households still stuck on free-to-air television
Cable operator GTPL Hathway increased its lead as the largest MSO.
Registered MSOs reached 1,704 from 1,613 in 2019.
