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Zee is on an upsurge, driven by its flagship Hindi general entertainment channel. Kicking in ad revenues for the fiscal has not just been Zee TV...
The Hindi General Entertainment Channel (GEC) space is getting replete with strategies, counter strategies, experiments and innovations. While newbie NDTV Imagine has grabbed the number three...
Think television and what commonly springs to mind are Hindi general entertainment channels (GEC) like Star Plus, Zee TV, Sony, etc… That list keeps getting longer...
A lot of flip-flop happening in the Hindi general entertainment channels. Yet Star Plus is the leader in the game, while Star One has consolidated its...
Man, it’s been an eventful year if you have been faithfully stuck to the couch lapping up everything offered on the tube. So much happened on...
