MUMBAI: The ICC World Cup 2015, till the semifinals stage, garnered 635 million viewers, which makes it the highest viewed event in Indian television. The...
MUMBAI: Being the newest entrant on the bloc, Star India’s digital baby Hot Star has managed to create the necessary buzz around it. The digital app, in a...
The global sports industry is estimated be worth of $600 – $700 billion. Revenue generated from the industry is estimated at $80 billion globally and is...
A roar fills the swanky indoor stadium of the National Sports Club of India (NSCI) in central Mumbai. It is followed by screams, and a scampering across...
MUMBAI: The digital consumer is on his way to become the king of media and entertainment. It is he who will dictate future content trends, platform...