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MUMBAI: Sports marketing firm Total Sports Asia (TSA), which launched in India last year, is planning to organise a diverse slew of events this year. These...
MUMBAI: Liquor major Shaw Wallace & company (SWC) is using the events route to create awareness and excitement around its brands such as White Mischief and...
MUMBAI: CNNRadio in the US has announced that it has strengthened its newsgathering operations. It has appointed four new staff members together and has also promoted...
MUMBAI: Sports is fast becoming popular in the reality genre in the US despite the fact that Fox’s boxing based reality programme The Next Great Champ...
MUMBAI: There is literally no kidding around when it comes to sports viewership. Sports is an ideal platform for Indian advertisers to communicate to the decuision...
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