MUMBAI: Mumbai-based media monitoring service provider Esha Media Research Limited (EMRL) is foraying into the television audience measurement space. Television audience measurement or television ratings service...
MUMBAI: Contrary to predictions that the digital age would drag people away from television, people are watching more TV than ever and people‘s viewing experience is...
MUMBAI: Manhattan Digital, the digital arm of Manhattan Communications India, has appointed Manish Srivastava as business head – Digital. Manish has over 10 years of work...
MUMBAI: Social media is having a profoundly positive impact on TV viewing, as a new group of “highly-engaged” TV viewers is using social media to talk...
MUMBAI: Real estate company Tata Housing Development Company has roped in digital marketing agency Social Wavelength to handle it social media mandate. The agency‘s approach and...