Auto sector leads with 16 per cent share, sales promotions reach 33 per cent amid festive surges in print medium.
From ‘making do’ to ‘living well’, Smart Bazaar taps India’s rising aspirations.
New ads celebrate India’s quiet shift from making do to embracing everyday joy
The show’s return marks the biggest Hindi GEC fiction launch in the last five years.
Nostalgia meets media muscle as FMCG, auto, finance, and retail giants back TV’s biggest comeback.
