MUMBAI: Tailoring content to fit into a fragmented television and fast-changing socio-economic milieu is a fresh challenge that content creators face in India today. An expansive...
MUMBAI: Ormax Media has announced the launch of the third edition of its Cricket Advertising Recall and Effectiveness research – Day After Cricket (DAC), for brands...
MUMBAI: The media research and consulting firm Ormax Media has announced the launch of ‘Characters Andhra Loves‘ (CAL), a popularity tracking study for television characters for...
MUMBAI: The media and entertainment research and consulting firm Ormax Media has unveiled a special study on the effectiveness of marketing for the reality shows. The...
MUMBAI: Ormax Media, the media research and consulting firm, has launched a new research product – Television Omnibus for TV production houses. The consulting firm said...
