From the world of advertising to the world of television. That’s exactly what Sony Sab senior vice president and business head Vikas Bahl has done. Now...
Cricket, cricket and cricket. That is the exciting scorecard SET India will have for display in the fiscal 2006-07. A lineup of eight sponsors that is...
CANNES: Endemol international has secured a range of agreements on its reality formats, including Fear Factor, in addition to several new game show format deals. The...
Like they did it with the channel they are at it again. And this time around it’s the net venture. Sony Entertainment Television is looking out...
MUMBAI: Delivering on its promise of being a channel that caters specifically to the heartland after its relaunch under the Sony Entertainment Television umbrella, Sab has...