Commits to power strategic AI utilisation in marketing.
MUMBAI: Dentsu Aegis Network has acquired the Paris based cross-activation agency ZoneFranche SAS, which has strengths in experiential marketing. Founded in 2004, ZoneFranche has steadily...
CANNES: Technology channel, which has gone easy on its plans to launch in the Indian market, used MIPTV to announce that it had struck deals with...
MUMBAI: What is conditional access? How does it work? Is it prevalent globally? What should India do? Is the CAS Amendment a good enough framework? These...
