The film Gaanth Pe Dhyaan aims to initiate crucial conversations about breast cancer awareness.
The account was won following a multi-agency pitch and to be serviced by HiveMinds Mumbai office.
Prasar Bharati’s free-to-air DTH platform reaches an estimated 40 million households.
Saakshi Jain and Rakesh Edavalath have joined as global CMO and GM, respectively.
By acquiring Zelish, Tinychef will also gain access to the app’s 1.25 lakh users.
