Reading media interviews on three media websites – this one, agencyfaqs.com, and exchange4media.com -makes one thing very clear. Issues beyond the market, the advertiser, the seller,...
Celebrities money power and last-minute deals ruled the show * The year 2002 witnessed the television debut of the greatest Indian cricketer of all times –...
MUMBAI: Beverages conglomerate Pepsi has launched a new TV campaign featuring four international cricketers. The commercial was first shown during the telecast of the first one-day...
MUMBAI: The wait is finally over those wondering what exactly ESPN Star Sports had lined up with its brand ambassador cricket icon Sachin Tendulkar. Tendulkar opens...
MUMBAI/DELHI: After a day of high drama when at one point it appeared certain that the Indian team for the Champions Trophy would go sans stars...