MUMBAI: BARC India’s Think session on ‘Role of Big Data in Driving Ad Effectiveness’, at the just concluded Zee MELT, delved into the need for Big...
MUMBAI: BARC India’s Think session on ‘Role of Big Data in Driving Ad Effectiveness’, at the just concluded Zee MELT, delved into the need for Big...
MUMBAI: Producing content to consume for today’s kids is no child’s play. Data and trends on kids content consumption across media-electronic and print goes a long...
MUMBAI: Zee Entertainment Enterprises Limited (Zeel) is on a hiring spree. The company has not only created a new position of chief business officer (CBO) and...
MUMBAI: Broadcast Audience Research Council (BARC) India has appointed Romil Ramgarhia as its chief business officer. This is a move to strengthen its core management team...