MUMBAI: For Woods, his latest Nike deal, arguably, caps a complete rebound from his marital problems that became public in 2009 and derailed his marketability. Since...
MUMBAI: As top tennis players in the world get ready to vie for the esteemed Wimbledon title, sports broadcaster ESPN Star is wide smiled as it...
Today, there are hundreds of once highly protected famous name brands, which were backed by multi-million dollar promotional budgets, now commonly used in daily lingo as...
The dilution of a business name by so many similar names points to the demise of the power of once-unique names. They have become a big...
There are thousands of very, very small companies out there who will develop a logo at no cost, a tagline at no cost, get you a...
