The initiative is not just about copyright protection but also about shaping the future of music.
IPRS will earn overall revenues of over Rs 300 crores for the fiscal.
It aims to build relevance on fair pay and fair play in the music industry.
The 'License Liya Kya' campaign highlights 'fair pay and fair play' in the music industry.
The campaign aims to build equitable foundation for the music ecosystem in India
