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Blockbuster movies and fiction push Zee’s omnichannel TV strategy gains across India
Broadcaster secures nearly half of top 10 spots as fiction strategy pays off
Zee Live’s new IP blends devotion and energy, launching ahead of Mahashivratri.
MUMBAI: Zee has struck gold on the small screen and the numbers prove it. The content powerhouse has hit a four-year high in the linear TV...
MUMBAI: Zee TV is shaking up its daily primetime with Chhoriyan Chali Gaon, a high-energy, rooted reality format that promises equal parts laughter, drama, and cultural...
