MUMBAI: Faced with severe competition from strong rivals like Discovery and NGC channels in the infotainment genre, late entrant History TV18’s strategy of offering the most...
MUMBAI: Karthik Lakshminarayan joins Madison Media as COO of Crest. In his new role, he will head the ITC AOR. He will be alternating between the...
MUMBAI: With India hosting a F1 race for the first time over the weekend in Delhi advertisers and sports marketing experts expect the event to give...
MUMBAI: While there is talk about the growth of digitisation in India, the fact is that advertisers are not getting the benefit of it in India....
MUMBAI: In a cluttered environment where news channels are struggling to up advertising rates, NDTV has assigned Star India to exclusively handle the airtime sales of...