MUMBAI: Zee TV’s social media strategy to promote the world television premiere of Chennai Express on 20 October saw an unprecedented response on Twitter. The twitteratis...
Bangalore: Café Coffee Day (CCD) announced a new Valentine’s day promotion, “Café Coffee Day Luv Zone” at all its 262 cafes across 60 cities in the...
MUMBAI: With a view to strengthen it’s 62 year relationship with Ford Motor Co., JWT Worldwide CEO and chairman Bob Jeffrey announced two executive moves –...
NEW DELHI: The launch of its channel in India may have been delayed but that is not stopping Disney from trying to create cachet with fans...
MUMBAI: For the first time a company appearing on the business based reality show The Apprentice, now in its fourth season, has created a promotion to...