Pratilipi's digital IPs will be adapted for Disney Star's TV and digital platforms.
It is a heartwarming audio fiction series starring Gajraj Rao.
The company welcomed Meghnad S. and Safura Ubaid, both of whom have a prolific track record.
Experts speak about catering to the content demand without losing focus on storytelling.
The platform has 30-35 advertisers at present and it aims to garner hundred by the end of 2022.
