MUMBAI: Zee Entertainment Enterprises Ltd (ZEEL) chief consumer officer Prathyusha Agarwal thanks the real heroes – health workers, doctors, policemen, etc. – who are at the...
It encourages viewers to frequently wash their hands
She will be responsible for embedding a ‘customer first’ culture
The network is using a behavioural approach to guide consumers in choosing channels.
Regional and Hindi GECs continued to lead advertisement expenditure in FY18.