MUMBAI: In a bid to further engage with its viewers and build brand affinity, English movie channel Pix has announced a new marketing initiative – ‘Big...
The English movie channel space has seen a shake-up. The power centre has been upset with the growth of Pix and the onslaught of new entrant...
Adopting an aggressive posture, HBO is giving a push to its content as competition turns fierce in the English movie channel space. After its deal with...
It has not been an easy year for Star‘s English channels. In a nine-player nine scenario, Star Movies, however, has weathered the storm and held on to...
When Pix launched four years back, it had to be content with library movies. Now the English movie channel has evolved into a stage where it...