State kabaddi league doubles viewership with Zee broadcast boost
‘Poora UP khelega kabaddi’ charts the sport’s leap from street dust to stadium lights
Tie-up gives the league access to 900 cinema sites as it readies for 2025 kick-off
The state-born kabaddi league gears up for a nationwide spotlight this winter
Flexibility in the team composition, replacements possible in case of injuries and non-availability
