Mumbai: Across geographies, the performance marketing ecosystem is constantly growing and has become more complex over time. It has witnessed fast-tracked growth on the sidelines of...
Mumbai: Mindshare India, the flagship agency from GroupM, has announced the appointment of Sam Thomas as the head of performance & product in India. Rehan Ali...
Mumbai: Publicis Media Services, a part of Publicis Groupe India on Thursday announced key appointments in data sciences & performance marketing. Rajesh Viswanath has joined as...
Mumbai: Performance marketing today holds tremendous control over brand expansion and growth in terms of revenue and brand recognition. Before we dive into the benefits of...
Mumbai: The Covid-19 pandemic altered how we live and work in ways that will redefine our behavior even after its effects subside. As of today, businesses...