MUMBAI: Getting innovative with advertiser funded programming (AFP), music channel 9XM has partnered exclusively with Askme.com to present a one-of-a-kind crowd sourced music show on Indian...
MUMBAI: Brand integrations have become the norm of the day. With ever-changing times, the broadcasters, along with advertisers and media agencies are coming up with novel...
MUMBAI: To provide an extra dose of entertainment to music lovers, 9X Jalwa has partnered with Ruffles Lays to present viewers with a special integrated show...
MUMBAI: Broadcasters and the media agencies representing advertisers will soon lock horns over commercial deals as India‘s four metros move to digital cable TV from 1...
MUMBAI: MTV India has decided to hike its ad rates even as it has readied international format show launches, something the youth-music genre has found it...