KOLKATA: Having tied-up with over 300 local cable TV channels, Bangalore-based digital media-technology company SureWaves MediaTech now aims to have another 50 cable TV channels for...
MUMBAI: Celebrity faces have always added flavor to PepsiCo marquee brand Lay’s. From cricketers to actors, all have lent their charm to sell the bag of...
KOLKATA: Kolkata Municipal Corporation’s (KMC) decision to waive advertisement tax on temporary banners, festoons and hoardings put up on the bamboo structures during the festive season,...
MUMBAI: Parle has launched a new TV campaign for its 20-20 Cookies. The objective of the campaign is to build “strong” consumer brand franchise amongst the...
MUMBAI: Everest Brand Solutions has bagged the creative duties of Parle‘s wafer brand. The account was earlier handled by Grey. Everest Brand Solutions president Dhunji Wadia...