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KOLKATA: Kolkata Municipal Corporation’s (KMC) decision to waive advertisement tax on temporary banners, festoons and hoardings put up on the bamboo structures during the festive season,...
MUMBAI: Parle has launched a new TV campaign for its 20-20 Cookies. The objective of the campaign is to build “strong” consumer brand franchise amongst the...
MUMBAI: Everest Brand Solutions has bagged the creative duties of Parle‘s wafer brand. The account was earlier handled by Grey. Everest Brand Solutions president Dhunji Wadia...
MUMBAI: Making a debut on the court, Hide & Seek, the biscuit brand from the house of Parle, has joined hands with the Aircel Chennai Open...
Media matters and how. Lintas Media Services has churned out a comprehensive media guide, which is an analysis of media spends and buys in the year...
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