This will be due to price competition and lower Arpus from Netflix’s hybrid AVoD-SVoD tier.
Netflix will account 41 percent of total SVOD revenues in 2027.
Netflix will continue to lead the market, with its Arabic base up from 3.55 mn to 5.45 mn by 2027.
Its total global DTC subscribers rose to nearly 64 million.
Average total daily viewing time reached 362 min per person per day in 2021 down 0.5 percent.