NIVEA debuts cross screen format spanning TV, OTT and connected TV platforms.
Thrillers, mysteries and comedies dominate streaming slate across platforms.
New feature lets publishers organise content into seasons and episodes.
Senior vice-president – partnerships Aditya Jhamb operates in a state of constant reinvention.
New Delhi: India TV’s flagship prime-time news analysis show, “Aaj Ki Baat – Rajat Sharma Ke Saath,” has witnessed a significant surge in digital consumption with...
