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After predictions of decline in the early 2020s, India’s broadcast industry is proving its enduring strength and adaptability
New syndicated study tracks sponsorship and ad impact weekly with 16,500 plus sample, real-time diagnostics for brands.
Telugu content shows sharpest rise in female representation
Tulsea-Ormax survey of 254 scribes reveals rising AI use amid stubborn gripes on pay, credit and support.
Reality format outmuscles cricket and premium dramas to become JioHotstar’s most-watched show
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